R13 is a New York based fashion house inspired by Avant garde silhouettes, Italian craftsmanship and a rebellious and unwavering American spirit. Elevated, denim-driven and specialized, R13 debuted in the fall of 2009. The R13 icon of a snake with 13 rattles honors the 1775 Gadsden flag which represented 13 US colonies with a rattlesnake and the line “Don’t Tread on Me.” Influenced by the uniform of the rebel, R13 delivers categories of denim and leather, both of which age with grace and take on the spirit of their wearer. Silhouettes span the slouchy, skinny and harem-inspired and take their authentic vintage quality from pure indigo casting. All garments are produced in Castelfranco, Italy from Japanese, Italian and Turkish denim.